Electrify Your Audience

                  By Colleen Walsh Fong   If you’re not linking all of your content for branding you’re missing out on a lot of traffic.   By linking I mean inserting hyperlinks into text so that one click by readers will take... read more

Identifying Genuine Thought Leadership

                      By Colleen Walsh Fong   To paraphrase the immortal Saturday Night Live character, Emily Litella, “What’s all this fuss I keep hearing about ‘sought’ leaders?”   For those who are unfamiliar with Emily, watch this humorous sample of... read more

3 Tips For Picking Your Best Topic

                          By Colleen Walsh Fong   If you’re planning to write a book you may have a title or topic in mind. Before you sit down to write it, though, be sure that the topic you’ve selected... read more

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